The evolution and critical role of peer review in academic publishing

Did you know that the number of peer-reviewed journals has steadily grown by 3.5% per year for over the past three centuries?1 In fact, a rigorous peer review process is considered to be an indication of a journal’s quality, and most journals rely on peer review to ensure that only the best research gets accepted […]

As a pharma marketer, are you setting yourself up for success in 2018?

The new year is a good time for marketers in the pharmaceutical and biotechnology industries to look back and assess their failures and successes over the last year, understand industry trends, and plan for success in 2018. With marketing budgets often being cut and the constant need to demonstrate returns on investment, the task becomes […]